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It’s Pliny Time! 10 Things You Need to Know About Russian River Brewing Company’s Most Famous Beer

The coveted beer is making its annual comeback this Friday.

It’s either the best of times or the worst of times, but either way, it is time.

Pliny the Younger, Russian River Brewing Company’s super-hoppy triple India pale ale, is almost here. Its 16th-annual release is expected to bring thousands of self-proclaimed beer geeks, and their money, to Russian River Brewing Company’s Santa Rosa and Windsor brewpubs, beginning Friday, February 7.

New this year: beer lovers will able to buy and take home two 510-ml bottles of Pliny per visit during its two-week release.

To get you primed for Pliny time, we’ve answered some of the most common questions about the coveted brew. Click through the gallery to find out everything you need to know about “Younger” and how to best enjoy it.

Jess Poshepny-Vallery and Maci Martell contributed to this article. 

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9 thoughts on “It’s Pliny Time! 10 Things You Need to Know About Russian River Brewing Company’s Most Famous Beer

  1. I don’t like to stand in line either. But I would like to try a Pliny the Younger (having drank many Pliny the Elders). If that opportunity were to arise I would certainly take it.

  2. I’m a Pliny The Younger (PTY) and Russian River Brewing Company (RRBC) supporter and here’s why…

    In 2016 a very good friend of mine was suffering from pancreatic cancer (stage 4). He was mostly a cocktail guy and he & I would meet for lunch a couple times a month and have a cocktail or two. I suggested he try drinking beer to counter the weight loss he was experiencing so we tried a couple at the nearest brew pub and he took a liking to them.

    That very afternoon I was driving through downtown Santa Rosa, noticed PTY was in full swing and got excited about the idea that maybe we could go and enjoy this great event!! Neither he or I had ever tasted Pliney The Younger so we didn’t really know what was in store for us. On a gut feeling I called RRBC and left a vm message explaining that my 75 year old friend might really love this opportunity but that in his weakened condition he wouldn’t be able to handle standing in line. To my surprise, the next morning I received a call from the manager telling me that me and my friend would be welcome to visit without waiting in line!!

    We coordinated the date & time and sure enough when we arrived they had a table for us and treated my friend and I so graciously that I will forever be a fan. My friend passed a few months later but I will never forget that grin he had as he sat there enjoying one of his last great treats in life.

    RRBC is more than just a brewpub. It is more than a “world famous” brewpub. It is our “community” brewpub, owned, operated and managed by people who show their connection with our community in many ways. So as the micro breweries come and go and favorite brews are exalted, my loyalties will remain with the local pub with a “True Heart”.

    Thank you all so much!! Cheers to the memory of my departed friend!!

    1. Great story. I have had friends who passed. I am glad you were able to get him there. Kudos to you. Be proud of yourself.

  3. It’s not so great. Better IPAs around in the area. Seismic. Whole Foods taproom, NY Pie, Flying Goat, plenty of options. Don’t bother with RR’s “star status.”

  4. You couldn’t pay me to return to the new brewery in Windsor.

    It’s as loud as a NasCar race in there.

    I went mid week a couple of months ago when it was 1/3 full just to check it out.

    The din was beyond awful.

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