Virginia-based Five Guys Burgers & Fries, a burgery that engenders the same kind of fanatical fast-food following as In-N-Out and is an Obama favorite, will soon open in Santa Rosa.  The East-Coast franchise will be hiring 50-70 employees in the next few weeks and is slated for a February opening in the Mendocino Marketplace.

Also opening on Mendocino Ave. is Ike’s Place, a popular SF sandwichery recently embroiled in a series of real estate snafus. Best known for their “dirty sauce”, and ,uh, creatively-named sandwiches (the Lizzy’s Lips, Spiffy Tiffy, Fat Bastard, Pizzle), the location is in a former convenience mart near Santa Rosa Junior College.

Let the franchise tsunami continue!