Two Local Fashion Lines to Add to Your Must-Check-Out List

These local designers are creating cool and chic outfits for real women.


Artists, writers, architects, makers, craftspeople. In Sonoma County we have an abundance of creative people who make our region eclectic and interesting. And now you can add these women designers to the list.

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River’s Edge in Indigo by PVF.

Trudy – Poppy Von Frohlich

Meet Trudy, the fashion designer behind Poppy Von Frohlich (PvF) who traded city living for life on the ranch in West County. PvF designs women’s fashion, bags and accessories, all made in Northern California.

What I love about PvF is that Trudy isn’t designing from a fancy high rise office in San Francisco. She’s taking care of her young children, carving out time to sketch and sew, and still gets dinner on the table.

PvF’s fashion aesthetic has a Northern California vibe. You’ll find plaid shirts you can wear while chasing your toddler at the park or suede moccasins you can slip on for a trip to the farmer’s market. Available at poppyvonfrohlich.com.

PvF 2016

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Sister Little Fog Coat.

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Dandelion Days Dress.

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Lumber Jane Jacket in Steel Blue Canvas.

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Gold Miners Daughter Dress Stewart Scottish Plaid Shirt.

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Oxblood Baguette Bag.

Ponderosa Vest in 100% Italian Wool.

Ponderosa Vest in 100% Italian Wool.

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Lumber Jane Jacket in Burgundy.


Nikki Marie – Nikki Marie Apparel

Fashion designer Nikki Marie.
Fashion designer Nikki Marie.

At just 27, Nikki Marie is bringing old-school sophistication to Sonoma County with her line of vintage inspired women’s clothing. With a nod to 1960s silhouettes, Nikki releases about 10 pieces by season (fall, winter, spring, summer).

What’s really fun about Nikki’s designs, is that she actually wears them! Every. Single. Day. Most days you can spot her in the Ann Top, Audrey Pants and the Diamond Dream Scarf, a fantastic orange and blue combo.

Nikki Marie in her own design.
Nikki Marie in her own design.

Nikki’s design mantra is that women should feel original; not like carbon copies of what’s on a mannequin at the mall. All of her pieces are custom made for a perfect fit, and come in a variety of colors and fabrics.

Made in Santa Rosa, Nikki’s summer collection is inspired by fashion legend Audrey Hepburn in Breakfast at Tiffany’s. Her next collection will be all about florals—I can’t wait to see what she comes up with. Available exclusively at Mad Mod Shop, and at nikkimarieapparel.com.

Nikki Marie Summer 2016

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Sid Top and Katarina Skater Skirt.

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Ann Skater Skirt and Ann Dress Coat.

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Eliza Peplum Top and Sabrina Skirt from Nikki Marie.

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Kathy Top.

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Nikki Marie offers custom embellishment for any of your favorite shoes that need a little pizzazz.