Wingstop, Penzey’s Spices coming

Tsunami of franchises head to SoCo


Are we in a franchise tsunami?

Is anyone else feeling like we’re being hit by a franchise tsunami, lately?
There’s the new In-N-Out (we hear it’s October and has the number 8 in the date), El Pollo Loco in RP, and now word of a Wingstop (chicken wings ‘n such) franchise hiring in Santa Rosa along with Penzey’s Spices (a Milwaukee-based spice and herb retailer well known to foodies) soon to take up residence at Montgomery Village.
And while it feels like a bonanza of pending culinary openings after a relative dry-spell in these parts, the news is bittersweet as many local businesses continue to struggle to make ends meet. While it’s nice to see storefronts come back to life, are we losing some of our homegrown Sonoma County personality?
What’s your take?

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