Say ‘Cheesecake’ at New Sonoma County Dessert Truck on the Russian River

The College Confectionista's newest venture, a charming cheesecake truck, will be slinging sweet slices in Guerneville through Aug. 5.


Neither heat nor mechanical issues nor Lazy Bears can keep the College Confectionista’s new cheesecake-mobile from its appointed rounds.

After nearly a year of rehabbing a 1984 postal truck (and covering it with countless cans of cherry red paint), baker and dessert entrepreneur Anamaría Morales has rolled out her first mobile cheesecake dispensary. You’ll recognize it by the giant slice of cheesecake bolted to the top.

On its first day of service last Saturday, Morales sold out her entire inventory of slices in just hours to hungry he-bears attending the annual Lazy Bear Weekend in Guerneville.

“I didn’t even have anything left to sell,” said Morales, who quickly returned to her kitchen for a long day of baking as she geared up for several more days of cheesecake truck adventures parked at Guerneville’s Sonoma Nesting Company (16151 Main St.)

Anamaria Morales, the College Confectionista, opens her pop-up mobile cheesecake truck in downtown Guerneville, Tuesday, July 30, 2024. (Kent Porter / The Press Democrat) 2024
Anamaría Morales, the College Confectionista, opens her pop-up mobile cheesecake truck in downtown Guerneville, Tuesday, July 30, 2024. (Kent Porter / The Press Democrat)
Anamaria Morales, the College Confectionista, greets Forestville resident Heather Weisheitinger and Walnut the cat at Morales’ pop-up mobile cheesecake truck in downtown Guerneville, Tuesday, July 30, 2024. (Kent Porter / The Press Democrat) 2024
Anamaría Morales, the College Confectionista, greets Forestville resident Heather Weisheitinger and Walnut the cat at Morales’ pop-up mobile cheesecake truck in downtown Guerneville, Tuesday, July 30, 2024. (Kent Porter / The Press Democrat) 2024

“I knew I wanted to do this, but finding the right truck took a long time,” she said. Then came the restoration, which she mostly did herself.

“Every day, I was at my uncle’s shop for eight hours after baking to work on the truck,” she said. Teacher and cheesecake client Cristy Miranda created the giant slice of cheesecake on top of the truck.

“I had always pictured the truck with a slice of cheesecake on top, and I can’t even tell you how divine the intervention was. I just put it out in the universe,” Morales said.

The cheesecake truck will be slinging slices in Guerneville until Aug. 5, then (hopefully) be at events and festivals throughout Sonoma County.

There’s just one hitch: the truck still needs a bit of mechanical work to get it reliably from one spot to another, and Morales is hoping for a little more divine intervention to get over that hurdle — though she isn’t one to let a little hiccup sideline her for long.

Morales, known as the College Confectionista, received national attention for starting a cheesecake business when she was 18 to fund her education at the University of California Berkeley debt-free. The young Latina comes from a low-income family and was determined to be the first in her family to graduate from college. She has created a foundation to help other low-income Latinas in Sonoma County get college degrees.

For more details and locations, visit collegeconfectionista.com or Instagram.com/collegeconfectionista.